Insights & Resources

Decoding the Landscape: A Comprehensive Guide to US Market Access and Payor Dynamics

For years, the standard method of payment to physicians has been “fee-for-service” (FFS). This method was introduced in the 1930s and refers to...

From Concept to Reality: Navigating to the Complexities of Medical Device Innovation

Beyond reviewing and approving drugs, the FDA plays a pivotal role in overseeing and approving medical devices, a realm defined by its innovation,...

Unlocking the Power of Systematic Literature Reviews in Your Value Communication Strategy

In today's fast-paced world, where information overload is the norm, the need for evidence-based decision-making has never been greater. Systematic...

From Rx to Over-the-Counter: Narcan's Role in Combating the Opioid Epidemic

The recent approval of Narcan as an over-the-counter drug is a landmark decision that has the potential to save thousands of lives and highlights the...

White House Initiative on Women’s Health Research

Despite decades of advancement in medical research, disparities in women’s health continue to impact patient outcomes and quality of life. The White...

Decoding Drug Pricing in the ERA of IRA: From Lab to Patients' Wallets

The journey from the research lab to a patient’s bedside for a drug is long, costly, and risky. Manufacturers make significant investments over many...

PCOS Awareness Month 2023: From Celebrity Revelations to AI Diagnosis

Empowered patients, better outcomes —

Navigating Women's Healthcare: A Look at the Current Landscape for Equality

Last Saturday, August 26, 2023, was Women's Equality Day, which commemorates the day in 1920 when women were finally granted the right to vote after...

From Crisis to Compassion: Bridging Mental Health Disparities in LGBTQIA+ Youth

Last week, we discussed Pride Month from the perspective of health equity in the LGBTQIA+ community. In our first Guest Blog post by Haylin Dennison,...

Market Access 101: A Guide To Navigating The Basics

Crack the code to US market access with key players, bold trends, and game-changing insights.

Market Access 102: Strategic Insights From Local to Global

Unlock global market access with insider strategies, real-world success stories, and future-shaping innovations.

The Future of FemTech

Explore FemTech’s $1T potential, industry shifts, key innovations, and future trends shaping women’s health.

Build Your Own Value

Discover how we transformed a legacy brand’s payer value story into 6 clear, impactful messages, empowering field teams to drive meaningful change.

Fly On The Wall

Step into the customer’s world. We crafted an immersive NSM experience, turning real-world scenarios into actionable insights for stronger customer engagement.

Portfolio Value Strategy

Our team partnered with a leading medical device company to unlock emerging markets, delivering tailored value strategies, stakeholder engagement tools, and global field team training to drive portfolio adoption and business growth.

Value Messaging

In a changing healthcare landscape, our team collaborated with a pharmaceutical company to overcome employer coverage challenges, designed a strategic plan that drove market access, strengthened partnerships, and improved patient outcomes.

Access Strategy

Partnering with a leading medical device company, PFG MedComm shattered barriers in women’s health, transforming access challenges into opportunities for systemic change.